every year I am on the lookout for how brands are using social media during the game, how they are leveraging it in their commercials, and what kind of gaffs they make while doing so. Below is a very quick and rough infographic I put together to help people with some social media tools to follow along with, and some of the hashtags where conversations will be happening.
The next time you shake your head and say, “My photos never look like that.” or “How in the world did they get that shot?” consider that the image likely didn’t look that good right out of the camera and they didn’t just GET that shot.
Despite the recent resurgence of that silly Facebook copyright status hoax that is making it’s rounds again, and the many articles I’ve read on the subject, I haven’t heard anyone comment on the points I am about to drop on you. Oh, I am sure many have thought about these points, but despite my better judgement I’m going to be the guy that says them.
I firmly believe that people have had their fill of these tactics, and by people I mean me. Are you guilty?
It’s not easy selecting a few people to highlight when your life is filled with many, but that is the task I finally could avoid no longer today. Nominations are due tonight, at midnight, for the 5th Annual #Indiana’s Social Media Summit and SMackdown Awards.
It’s time to start listening, monitoring, and watching with social media tools for alerts. Still, it is important to remember that tools only help you pay attention. These tools help you recognize opportunities to connect, engage, or defend your brand message with your audience, they don’t automatically solve issues with it.