The next time you shake your head and say, “My photos never look like that.” or “How in the world did they get that shot?” consider that the image likely didn’t look that good right out of the camera and they didn’t just GET that shot.
Despite the recent resurgence of that silly Facebook copyright status hoax that is making it’s rounds again, and the many articles I’ve read on the subject, I haven’t heard anyone comment on the points I am about to drop on you. Oh, I am sure many have thought about these points, but despite my better judgement I’m going to be the guy that says them.
I firmly believe that people have had their fill of these tactics, and by people I mean me. Are you guilty?
Brands, please get this through your heads; this type of behavior is an all-risk, very-little-chance-of-reward play. STOP IT.
Some businesses need to grown up. This desire and expectation for instantaneous marketing results, with no effort or cost, is irrational and childlike.
I couldn’t help channeling the Travel Channels Anthony Melchiorri, from Hotel Impossible, and thinking…you folks really just don’t get it do you.