“Solve People’s Problems, Answer Their Questions, Evoke Emotion Carefully, and Entertain Them in the Process.”
The Personal and Professional Home of Kevin Mullett
I discover, test, and disseminate information on trends in digital marketing for clients, developers, conference audiences, and occasionally news media outlets. My job is helping businesses understand local and multi-location SEO, business listings, social media, online reputation management, and how design impacts conversion. My passion is photography.
the term SOCIAL MEDIA EXPERT overused & over-vilified
After avoiding the conversation publicly, or at least in print, for well over a year I am finally giving my 2 cents worth on the whole “social media expert” argument. To be abundantly clear, my take is that the word has been both overused and over-vilified. Furthermore I find the whole discussion silly. That is not a dig, just an opinion.
Speaking Invitations
If you would like to invite me to speak about multi-location or local SEO, business listings, social media management, marketing tools, online reputation management, or other related marketing subjects, please click to reach out to me.